How to Host Retreats Mistakes to Avoid, Budgeting, Partnerships and Mindset ft Sue Fearless
Thinking about turning your passion into a global business or hosting retreats overseas? Sue shared her journey from event curator to international entrepreneur, pulling back the curtain on what it really takes to launch, build, and scale ventures that empower women and cross borders—literally!
Here are the top 3 takeaways for anyone ready to level up their impact:
Relationships Are Everything:
To successfully host global events (like a Dubai summit!), building genuine relationships on the ground can make or break your business. Locals can help you negotiate better rates, secure venues, and avoid culture pitfalls.Plan for Upfront Costs—and Risk:
Launching international experiences? Be prepared to put down a significant investment—think $25-30K up front for hotels and venues. Start with a clear financial plan, focus on savings, understand your credit, and know the risks (including the importance of content capture for marketing!).Partnerships & Community Over Competition:
Whether collaborating with seasoned veterans or navigating cultural nuances, Sue stressed the importance of aligned values, open communication, and community-driven leadership—especially among women and in the Latinx community.
Ready to break out of the traditional 9-to-5 and bring your vision to life? Surround yourself with mentors, tap into your unique skills, and don’t be afraid to just start and learn as you build.
Join Victoria Jenn sits down with powerhouse guest Sue Fearless, from shy music lover and event curator to global entrepreneur and fearless women’s advocate. Hear the untold stories behind Sue’s empowering brand, learn the ins and outs of launching international retreats (including her signature Dubai experience), and get her lessons on building businesses, overcoming trauma, and uplifting mujeres.
In This Episode:
09:18 - Alignment And Global Travel Intentions
18:13 - Affordable Networking Travel Package
25:47 - Building Brand Engagement Strategies
35:51 - Overcoming Domestic Violence Trauma
43:35 - Smart Financial Planning For Startups
56:16 - Preserving Puerto Rican Heritage
If you’ve ever wondered about balancing multiple passions, thriving as a Latina leader, or want insider tips for taking your adventures—and business—overseas, this episode is for you. Plus, tune in for some unfiltered talk about partnerships, money, community among Latina women, and how to really break out of the box.
Full Transcript:
What's up everybody? Welcome to Banking on Cultura. I am your host Victoria Jenn Rodriguez. Really excited to have you all here and we're coming to you live from New York City with another fabulous guest. darling. And this guest, we actually met. We met through a promoter at the club. We did. We did. That is where we met. He was like, "You should come out tonight. It's going to be a good time. I'm inviting some other ladies." And I'm like, "Okay, cool." I went by myself and that is where we met. Yes. We met at the club. That's so true. I forgot about that. Yeah. Yeah. That's how we met. And then ever since we've been in each other's communities. Um, you've come to events. You were at the Kiki Suray recently. So, I'm really excited to have you here, Miss Sue Fearless. I'm excited to be here. Thank you so much. Welcome. I actually recently had the pleasure of being on your podcast and we filmed out in the Bronx at Bronxet Studios. That's right. Which was really cool. We had a lot of good conversation. So, make sure to check that episode out on Sue Fearless. Right. What is it? Sip. Sip fearlessly. Sip fearlessly. Darling, you know what I wanted to ask you? Go. Sue Fearless. Not your real name, but this is like your brand. Yes. So, where did this come from? Oh my god. So, I have like the best story. Um, so I started Fearless Women about um I keep seven saying seven years, but I feel like it's close to 10 years now. Um, if I really go back and I started doing like event curating and things like that and I got to work with a lot of amazing, dope people in the industry, out of the industry in New York City. And um you know eventually my organization went into women empowerment and you know full circle now but during that time when I was hosting events I was also working with a good friend of mine and at the time my girlfriend also had launched her DJ career. So we decided to have a residency in the lower east side. So very successful residency. Thank you to everybody who came out to Victor and spoils because it was it was a time it was great. Yeah, we had it for like a whole year, I believe, or two years and and it was incredible, but I was always like behind the scenes type of person. Like I could network, I could work a room and things like that, but I never was like comfortable getting on the microphone and things like that. So, one of the events, um, one of my best friends who we were hosting with, he got on the mic and he was like, "Well, now I'm going to introduce you to Sue Fearless." And that was the first time I've ever heard that. And I was like, "What me?" Like those are some big shoes to fill. So, but ever since then I feel like he almost gave me like my superpower. I love that. And it's been that ever since. Yeah. Okay. So, you were like Sue Fearless is it is that's it. Yeah. Okay. Yeah. Because when I was reading um like your media kit, I was like is this like her real name? Because that is like the name that is everywhere. Uh but I love that. It's a great conversation starter obviously. So, we like to start our conversations with some bon. So, give us some tea. give us something we can't Google about you. Oh my god. So, when I was young, I would say when I was in like third or fourth grade, I had a teacher. He was amazing. He was so like quirky and eclectic and different, but he was so awesome and intelligent and he used to love chess. Okay, so chess wasn't a part of our day-to-day or curriculum or anything, but he made us learn chess. So, that's like a fun fact that like nobody knows. Um, even though I haven't played in a while, but I do know uh what each of the pieces represent and how they move and things like that, which everybody should play chess, learn how to play chess. Um, so that's like a fun fact. And then also um a lot of people don't know, but I come from a family of musicians. So, like my dad was a musician, my uncle was a singer, and just I feel like my whole life it has kind of followed me without me even looking for it. And I've always loved music when I was younger. I I felt like music kind of saved my life because since I was like so shy and things like that. It was like my outlet. So I used to listen to music. I used to um I remember I used to have like my little boom box. It was like purple, orange and green and I used to bring it with me on the class trips and my life was just music but I was never in the music industry. Right. Okay. But um I used to write uh lyrics to songs. So, I used to also get like the instrumentals. I used to stop right to it, things like that. I've always loved being a writer. So, yeah, that's like a fun fact. And then I just feel like in my adulthood, for some reason, it has just followed me. I've like dated in the music industry. I've been in the music industry, you know? I Oh gosh. I'm very private. I mean, I You know what it is for me? I just feel like it works, Victoria. I just feel like it works. What works? Like just being private, it works for me. Like whoever sees us, they you know they know we're together, but like I like having my own identity. Okay. And I I prefer it that way. Okay. When I have a ring on my finger, it'll be on blast. Okay. But like are they in hip-hop? Are they in movies? Like um So it's been Spanish music. Like it's been in different areas of entertainment, but now hip-hop. Okay. Oh, so we're dating somebody now. in hiphop. I'mma get that off camera. Okay. Okay. Well, thank you for sharing that, Boniche. That was good. That was good. I need to learn how to play chess. Like, I really want to be like I want to be like that silent killer. Like, I want to show up on the golf course. Yes. And blow them away. Yes. I want to just see people playing chess and be like, "Oh, can I play?" And just blow them away. Like I think that would be like first of all just super powerful and badass. Yeah. But also just attract different type of people in conversations to me. Uh maybe you can teach me some chess. Um you know what? Maybe that should be like a kiki like to play some chess like dinner and chess and have like a chess instructor come maybe over some cocktails or something like that. I like that. H I like that because the pieces the pieces really represent like life as well once you really get down to it and you see how the pieces move and everything on the board and what pieces protect what other pieces on the board and things like that like it's really like a reflection a mirror to like how life is. Okay, cool. So tell the people Dominicana or Yes. Okay. So best of both worlds over here. Okay. And is this a tan for your skin complexion or is this girl is this looking very like smooth fresh? Thank you. I live in the sun. Okay. Like I'm a winter baby. I was born in January, but I'm not like I don't hate winter, but I'm not a huge fan of winter. I'm like give me the sun, give me the heat, let me sweat. I don't care. I love it. So I did spend a lot of time outdoors this summer and I I love riding my bike. So, I was doing a lot of that and, you know, beach here and there. So, yeah. Same. I'll I'll go to the beach and I'll sit my ass in the sun for hours and not have a problem with it. Right. I won't get in the water, which is weird. Same. I won't I mean, if it's really hot, I'll go in, do a little splashy splash, but then it's right back to We have a mission. We got things to accomplish to the beach. We got to get to the beach. We didn't get to go to the beach together. We need to do that. Yeah. Summer's ending. I'm very sad about this. Me, too. But we can always hop on a plane cuz you have this Dubai experience coming up which I think is really cool. So in addition to you having your women's organization and all the other things that you do which we'll get into, you also have this travel kind of agency like thing going right where you have like a summit that goes down in Dubai. You want to tell the people about that? Yeah, absolutely. So, um, you know, for me, I feel like alignment is like everything. Like you when you say something, it really comes back to you. Like if you really focus on that intention, it really comes back to you. And I've always been a person since I was um younger that wanted to travel globally, but also do something when I'm traveling, like bring something to the table when I'm traveling, you know, to all these different countries. So, I was traveling a lot and I went to Dubai for the first time last year in January for my birthday. I believe it was last year. Yes. With my two best friends from high school and we just went for leisure. They were like, "Let's go to Dubai." I was like, "Okay." My first time getting on a long flight and I didn't fly with them. So, I was your first time traveling that long. That Yes. So, I was paranoid. So I bought myself like a a leg room, you know, more leg room seat, everything because I was like I refuse to sit in the middle and then I'm claustrophobic. It was a whole thing. Dubai is that's not like 16 hours, right? How long is Dubai? It's 12 hours to go and then 14 to come back for some reason. I guess they take like a different route coming back. But yeah, it was the longest because prior to that I only did like 10 hours. Um we flew into uh I think it was Bangkok and then went and then took another flight to Pquette. So that was the but I wasn't by myself, right? So that helped. So I was like, "Oh my god, what airline need to date?" Uh, Emirates. Oh, that's my favorite. I love Emirates. Same. Especially in like economy. I feel like it's not really economy. No. No. You feel like Yeah, I agree. They treat you very well. I agree. Um, it's a little tight depending on where you sit, but it's not like traditional economy. Exactly. Exactly. But a little secret, when you guys board, just look towards the rear of the plane and you'll be able to find some empty aisle seats and you can just take over them and just lay down, take a nap, all of that. So, little trick. But, um, so yeah. So, fast forward, I came back. I I you know, Instagram of course is the best. I put out all my content. So, I went to this event and I guess one of the uh folks that was there, he had done research on everybody that was going to be at the event, including myself. I was hosting along with um some other people. So he approached me. He was like, "Oh, hey, I saw that you went to Dubai." And I was like, "Yes, I did." And he was like, "Well, I have this project that I've been working on." And um he was in the military. That's his background. So he has seen Dubai from the beginning times. I'm talking about 20 years ago before all these skyscrapers were up and things like that. So he was telling me like, "I've been there all these years. I've built these relationships and this is what I'm doing." So I was like, "Hell yeah." Like sign me up. I want to learn more. Tell me more. So in the same year I went back to Dubai which was nuts cuz when I was out there the first time I was like I want to go back and I want to bring my daughter. I got to bring my daughter also. So that was like a milestone for me. So anyway to talk about the project um so basically we focus on four pillars. It is adventure which is the um excursions and everything. So we set all of that up for um all the travelers that are coming with us and then we also have the um entertainment and artist side. So we bring artists and entertainers who want to come out there and perform out there and get potential residencies and also get exposure for their craft out there. So we set that up. We set up the TV interviews out there, the radio interviews. We also have them come record at the uh the largest uh music compound in Abu Dhabi. And then also they get to perform at the Versace Palace at the Q's lounge which is Quincy Jo the late Quincy Jones's lounge. And then we have a concert um that we put together. Yeah. So they have a lot of great opportunity and exposure. So how do you make money from this? Well, depends on how many travelers come and things like that. Yeah. So that's how we make the residual afterwards. So do the artists pay to like be featured? Okay. So it depends like the level of artistry, right? So if it's like um a artist who's for the first time getting themselves out there, things like that, yeah, they have to pay, you know, and but if we have like we have a few um special uh artists that are coming out with us that we haven't announced yet, but they are already established in their careers like they're already, you know, celebrities, things like that. So that's a diff that would be a different component for anybody single that I should know about like should I consider we'll talk again. Consider this trip. I don't know. You should consider the trip. You should consider the trip. I would love to have you out there. I would love that. Well, let's get a sponsor so they can pay me to go there. There you go. Sponsor. That's it. So, yeah. So, they get to do all of those amazing things. And also, shout out to our girl that came out with us that she is the ambassador of Vina Love. Okay. Which is K Capri's daughter. She's been like killing it um in the scene right now. She does R&B. Amazing. Amazing talent. Like she ripped it out there. So, let me ask you this. Um you mentioned some venues. Yeah. Like do you have to pay in advance to like schedule those venues? Like what I'm trying to get at is I know there's people who are considering retreats. Yeah. Right. As part of their business model. So I'm trying to like realistically see like what does this model look like? How much would it cost? Like how do you prepare yourself so that you're like not in the hole? Yeah. So a lot of these places that we're using is also because we built relationships with them. So like the cause is probably doesn't look the same as if someone else goes that they don't know, you know, they don't have that rapport with them yet. Um but and especially in like Dubai, right? Cuz they're kind of like very like if you ain't us, you not it. Well, actually they like it. They they love us. They actually love our culture out there. They love us coming with our culture out there. I don't know if you saw also like French Montana just got engaged with the princess of Dubai. They love our culture. I think they have so they I mean I don't know if French Montana counts. I mean he kind of is he's Moroccan. Yeah. But um but he grew up here you know he grew up in the states but they have everything as far as like royalty and luxury the skyscrapers you know the money the oil but the culture we bring that you know. So even when I went back last year in January, I felt like there was so many things missing that they could have. Like for example, I don't think at that time there was probably like one yoga studio, right? So like things like that. Interesting. Yeah. So they're looking for us to bring more of those things and that's why my business partner and I um became interested in this market because we're like, "Okay, we see it. We see it." And then, you know, we build these relationships that are awesome. So So yeah. So um and then aside from that international student fearless okay I'm I'm working like I am a very hard worker. I'm a very hard worker. So, you know, I think all of the work that I've done just leads me to where I go and now it's here, you know, but um but yeah, and then one thing I'm also very excited about is the business symposium because I wanted to definitely bring a stage and a panel of folks who can talk to us and talk to even to the people in the UAE about different opportunities, whether it's investing in crypto, whether it's entering the entertainment industry, film or music, um whether it's investing in real estate, which investing in real estate is really huge out there because um you don't pay any taxes and then there's different ways that you can purchase real estate out there as opposed to the limitations we have here in the US, right? Interesting. Okay. So, that's is also very lucrative out there. Like there are so many real estate agents out there and brokers, it's insanity, but there's a lot of building out there. There's a lot of construction. So, um so yeah. Okay. So relationships obviously make a difference. Let's talk about on average what can people think about in terms of like cost to host something in a completely different country. What are we talking about? So that's a great question. I'll tell you why. Mi I've got the perfect freebie for you. So I just dropped a 17page workbook to help you get your mind right, especially in this climate of so much uncertainty. So, if you are an aspiring or current entrepreneur and you're just feeling stuck, you're not feeling too good about what the future holds and all the turmoil, the politics, all of it is just throwing you off your game, this workbook is actually going to act as a journal for you. It covers goal setting, efficiency tips, how to manage your time, financial management tips, strategies on how to wrap your head around the next big thing that's coming down the pipeline to bring you consistent revenue in your business. It covers what you should be doubling down on in terms of your well-being. And it is just my favorite jam-packed journal full of marketing and sales strategy to help you get clarity, but most importantly to help you secure the big bag. So, make sure to tap on the link in the show notes. I've linked it there so that you guys can get really clear on the top hacks that you can put into play to set yourself up for success. I hope you love it. Uh some people have looked at our packages and looked at the cost and they're like hm you know this may be a bit up there right but if you actually do research you know so I'll be transparent right so for example one of our packages um for a person who is sharing a room um and then including with all everything we're doing all the excursions the events the food the transportation um it comes out to 2500 right that's not bad this is Dubai thank you for saying that that's not This is Dubai. You know, the only thing is it doesn't include the flight because we have people traveling from all parts of the of the country in the US. Get a flight to Dubai for like $700. Exactly. So, I'm glad you asked that question because I think it's very reasonable. I've looked at other packages that people have done to other places and they're like five grand, 7,500, you know? I'm like 2500 is super affordable. Absolutely. considering everything you're going to get out there. And even if you're coming as a traveler and you weren't even thinking about, you know, um, exposing your brand or anything like that, once you're there, you can still do that. You can still talk to the people that we're bringing in to build relationships with the artists, with the entertainers, with the entrepreneurs. You know, you can still create that network and keep in touch with these people. You know, we're not, you know, another thing that we focus on is we wanted to be a company that wasn't gatekeepers. We wanted to be a company that we were like, you know what, we have these resources in Dubai. Let's share that with everybody. This is amazing. Let's, you know, let's share that. And then that's how also Fearless International Agency was created because with the agency like Global VIP Experience is the parent company. And then Fearless International Agency focuses on that brand and personal development. Okay. So, if anybody is really interested in getting a residency out there, we'll broker that deal. if um a artist needs um help with branding themselves and and developing themselves more as a professional artist, we'll help them with that, you know. So those things um so we wanted to make sure that we were that type of company because we know how the music industry is. Yeah. We don't want to talk too much about it, but we know how it is. So, okay, $2,500 is like your lowest package for someone to come. But what I want to know cuz you know I like getting into the weeds of things is as the person who's hosting like what do those costs look like right putting something together like this right I mean again I think it's just like literally relationship is key right because I can go directly to um which which there's many venues I haven't been to yet out there right I can go to a venue walk in they don't know who I am and I have the conversation with them they'll give me this number now if I go with somebody that has already leverage that relationship, it'll be a different number, right? So, for me, that was important. So, not only did I want to uh meet people that owned and ran the venue, but I also wanted to meet people who were out there doing the work as well. So, this is a great takeaway right here. This is actually a good like hack. Yes. When you're thinking about building your business model is to actually have relationships on the ground and bring them to the negotiation table with you because you'll probably get a better price. Absolutely. 100%. 100%. So that's that's kind of like how we've been doing it, right? So because we can look online and most likely if I walk into a hotel also and I'm like, "Hey, I'm bringing um 50 plus people. I need x amount of rooms. What is the rate for that?" Again, same thing. They don't really know who I am. They don't really know the type of folks that we're bringing, you know, things like that. So because of those reasons, they might give us the same exact uh price that that's online, right? As opposed to if we go through one of our contacts, it'll be a different price. So, so that's what we've leveraged. Yeah. So, what are we talking about in terms of like upfront investment? Yeah. Like what is that number? What what would be like a great rule of thumb for somebody who's looking to host a retreat that is in a different country? Right. I mean, you're looking for exact figure or what or a percentage of what we're putting down. Like for example, like if you're interested in hosting a retreat overseas, you should be thinking about having at least, you know, I'm throwing out a number, having at least $25,000 to put down before you see any money coming in. Like that's what I'm asking. Like what what are the cost? So yeah. So I mean for us, um I'm going to say let's see 2530. I'm going to say it's around the 25,000 30,000 mark because we do Yeah. because we do have to put um the deposit up front, you know, so we're not even thinking about the travelers and all that stuff. We're just like, "No, we have to lock this in, especially if we want to lock in a good rate, too. We have to lock it in beforehand." So, that's actually what we're working on now. But, we've been having these conversations all year. We went in January to meet everybody in person and then since then, we've been um just talking to them, getting on Zooms and stuff like that. So, um yeah, we you know, most of the places you have to put like 50% um deposit up front. So I would say yeah, but it also depends on how many people are coming to your retreat. You know, what are you going to include in your packages and things like that because we also have a lot of stuff included for them. So we have to pay a deposit on the hotel on the transportation on the desert safari on the um IDA out of Skyool at the Reges St. Reges Hotel at the um you know fancy. Yeah, girl. Yes. Like all of those things. So it's like it's like it's you know it's that's pressure you have to Yeah. You have to be prepared for that. Yeah. So, you basically have to be prepared to possibly like lose some money because let's say you can't sell enough tickets or somebody canled or whatever it is like you kind of have it's a gamble. Yeah. Yeah. Well, that's why we wait. So, we're going October 8th for everybody who's interested. Um, but that's why we've waited until now, the end of August, beginning of September, because now we have a better idea how many people we have coming along so that we don't over um book. Yeah. Okay. Okay. When you say meaning like you're reserving the hotel rooms now, now that you have an idea. Yes. Exactly. So now we can come to them and tell them, okay, we need x amount of rooms. Got it. But for the venues that money or those bookings you had to do like before now, right? Yeah, but the venues are easier. Okay. Yeah. So, is it the hotel that you would say is like the bus biggest expense? Yes. Yes. Absolutely. The the hotel is the biggest cost. Um and then we have uh we have an evening on on the yacht. That's also going to be an expense for us. Um, and the outer sky pool definitely because it's like it's the tallest um the highest infinity uh 360 degree view pool in the world. I love that. So, it's super luxury. Mhm. Then that's another component. That's another pillar that we focus on is just bringing everybody like five-star experience. Yeah. So, like I would say those three are probably like the most expense the highest expense that we have. Yeah. Got it. Mhm. So what should someone be thinking about if they are interested in doing something like this? So we already know they should have at least 25 to 30K Mhm. to possibly put down and also to possibly lose, right? Depending on what happens. What are some other learnings that you've had so far? Because this is your first one, right? My second. Oh, this is your second. Was there last year? Oh, okay. October. So what have been some major learnings that you learned like your first year that you're implementing this year? Yeah, I think as far as the planning goes and everything that actually has been great. We we haven't really hit like any major issues. I think for us because we're building a new brand, that part of it has been where we're like, "Okay, let's try this. Let's see if it works. If it gets engagement, let's try this. Let's see if it works." So, I think um building up different strategies to get people engaged to want to come out with us. I think that's where we um have been talking about putting the more emphasis on once we get back. So, we're definitely going to make sure that um this time around when we're out there, we have a few people on ground that are going to take all of our content like videography, photography, everything because yeah, we didn't come back um with enough content from last year. Um so, that's something. And then just Yeah. And especially because this is going to be mad bougie with the hotel and the yacht. Yes, we need that. And Dubai has a lot of creators. Yeah, they have a lot of people out there. Well, there's a lot of So, the the people that move out there, they're called expats. Correct. There's a lot of expats out there. A lot. Like, as as I start going and as I start telling people, they're like, "Oh, yeah, my my friend lives out there. Such and such. Let me connect you with that person." Oh, my friend lives out there. I have a friend um a DJ. He moved to uh Oh, man. It wasn't Dubai first. Was it Saudi Arabia? um he moved to he moved in that vicinity. It was in Dubai, but um this was like 10 12 years ago. And when I went out to Dubai, I was like, "Oh my god, I saw him on Instagram. He's out there. He was DJing. I hit him up. I'm like, "This is what we're doing." He came out, checked out what we're doing, and now we're like, he's a part of what we're doing when we're out there, okay? You know, so yeah, there's a lot of people out there from the US living out there, too, as well. So, yeah, it's just been great connecting and seeing what possibilities are out there. Okay. So, a major learning was making sure you got content people on the ground to record all the amazing stuff that's going down. So, you mentioned you have a partner. Yeah. Let's talk about partnerships because some people tend to gravitate away from having partnerships. What has been your experience and what is some advice you have if someone is considering a partnership? Yeah, so I like this question. So, it is difficult working in partnerships. Um, I think that when you before you enter a partnership, you have to really get an idea on the mindset of the person that you're getting into a partnership with, like what are what are their values, you know, what are they really looking um for out of this, right? Um because we all have something great to offer, right? And I always tell people like I know you see somebody and you're like oh my god I really want to work with that person you know let me go to this networking event and meet that person and go after that person you know but I always tell them like when you meet somebody and you want to work with somebody make sure that you also are bringing something to the table because that's very important and my experience has in the past a lot of it has been people who want to work with me because they want to take unfortunately it has been like that and even with my podcast like I've had a plethora of holes come through, you know, and all great people, you know, but people get empowered, they move on, right? So, that's a lot of the things that has happened, you know, because sometimes I I have gotten discouraged and I'm like, well, damn, why can't I keep a team together? Like, what is going on, you know? And it's because of that because we didn't have those conversations. Like, what are you really looking for out of this? What is your um commitment to this? Right? This is XYZ what needs to be done when you're a part of this, right? So let's let's split these responsibilities. Let's have that checklist, right? Some people join things. They just want to come in, show up, and then that's it. Gone. Right? You don't speak to them as much after that. You're not building rapport, things like that. So I think first is checking the mindset of the people that you're getting into into work with. With women, it's a little challenging. Um, I think what has worked for me best with women is women who are veterans. That has worked better for me because What do you mean by veterans? Like veterans in their in their respective Oh, right. Like they're not trying to get put on. They already have seasonality. Okay. Got it. Yes. Yes. So, that has worked better for me because I'm a team player. Like I'm not looking for that. Like I'm the type of person that I'm like, "Wow, like you inspire me." like let me learn from you. That's the type of person I am. I'm very humble. I'm very like let's get to work. Let me see what I can learn and and build myself along the way too because that also helps you, right? As opposed to like when you're working with people who are trying to be put on or or things like that like women that it becomes very challenging sometimes because you know you're Victoria, you've been doing a lot of amazing things like you are killing it. Your business acumen everything, right? So, somebody may meet you and they come and work with you and they start taking little strategies from you and doing the same exact thing that you're doing, right? And it's great to learn because that's what we're here for, right? We're here to learn. I learn from people, people learn from me. But I feel like people forget their own identity. And it's like, but what are you bringing uniquely into this, right? So, I think that's what makes it challenging. But I've tried not to Well, they forget who put them on. Oh, absolutely. I I've heard it all. I've heard I've heard it all. I've heard, you know, I I don't really need this platform and things like that. And I'm just like, well, I didn't I didn't even say you needed it. This is coming all from you. So, you know, um yeah, but you know, I I try not to let those things deter me from continuing to work with women and and be empowered with women because our tribe is out there that is not on that type of time, you know. Um, so yeah, I try not to let it discourage me and I try not to let it um I don't I don't want to build up personal uh personal feelings against anybody. Business is business at the end of the day. And that's how I just try to keep it. And you know, when I see something that's, you know, especially if I'm working with somebody that is either my friend or family member, something like that, I'm just like, okay, let me put a pause on this. Because for me the most important thing is the friendship or is that you're my family and let me put a pause on the business. Mhm. Yeah. So we could keep that. Okay. So if you are thinking about partnership, assess values, assess commitment, assess, you know, what do you want? Yeah. Out of this partnership, out of this experience, you prefer seasonality. Yeah. Anything else that you would say people should consider when they're thinking about partnership? Yeah, I think honing in on what your skills are. what are you bringing to the table? Making sure you're always bringing something to the table, like always like what what do you have to also offer, you know? Um I think that's that's very important because that'll strengthen your partnership. Yeah. And you know, I I work with a lot of men, too, which could be a little, you know, sometimes, you know, because you have a fun story. Oh, man. Do I have a fun story? I don't know. Sometimes it's challenging because you want to make sure you keep that that business, you know, that boundary like this is business, you know, cuz sometimes you spend a lot of time with your male business partners. So, it's like you want to make sure you keep it business. You don't want to be too friendly. You want to put boundaries, you know, don't text me or call me after this time, you know, things like that. just so that we keep it business because sometimes you know that can happen like somebody can develop feelings and things like that and and and you know so that that could be a little talk about that because I think that's really important to to break down. Yeah. Because you're gorgeous. Thank you. And I know I've experienced moments where I sometimes am like how should I manage this? Because I mean quite frankly it is a competitive advantage to be a woman. Yeah. Right. So, so knowing that but also knowing and understanding the male ego a little bit like it is kind of strategic that you have that power. Yeah. But how do you create how do you create the boundary and the balance where they're like not completely turned off because their ego is hurt right? Yes. And still want to like work with you. So is there anything you can share there? Yeah. I mean, definitely lean into your femininity, which I I I believe is like what what you're saying. Um because it is to our advantage, but I mean, I don't know. I don't know if I have like a specific strategy. I'm just very like I'm just very stern. I'm very stern. I'm very like, okay, if we have to have a business dinner, I'm very like, one drink, you know, don't laugh too much at the jokes, you know, just just keep it very stern because also for me it's very important um respect like for people to to respect me, you know. So yeah, I just I just keep it very cordial, very stern, and you know, like, yeah, we're you know, we're peoples, but I don't flirt, I don't touch, you know, I'm not like, you know, like cuz we tend to do that without even knowing sometimes as women, you know, and um yeah, so I think just just keeping myself like poised and and and being stern in my approach and communication, I think, has helped and creating boundaries. Has there ever been a time where you're doing business and you're attracted to the person you're doing business with? Um, yes, but the business we it never happened because of that reason. Okay. Yeah. Keeping it separate. Yeah. Because you already know, you already have feelings for the person, so you already know where it's going to go. So, it's like, yeah, the business didn't happen. Okay. Okay. Yeah. So when I was reading up on your story, you work a lot with women around mental health, around trauma. What has been your story and how does that help you? Yeah. Advise women who are looking to heal. Yeah. So I I was a young mom. Um I had my son when I was 19 years old. Um definitely, you know, wasn't ready for it. But, you know, I I also don't like to say that sometimes because I feel like we're never ready for a lot of things. We kind of just get ready. Um, but I was a young mom, so I I went through a lot of challenges in that relationship. Um, I went through domestic violence and it took me a long time to develop confidence after I had my children because I was going through all of that trauma. There was times where I felt like neglected, not wanted, you know, things like that. And then other times where this is why it was toxic because other times it was like lovebombed in the same you know with the same person. And um I just really had to like get out of that situation because it I went through a very dark time. I was also acting out out of emotion physically um verbally you know things like that. So I had to like take a look at myself and be like okay you're going down a dark hole. Like this is depression. you don't want to get out of bed, you know, this is this is not how it's supposed to be. Um, get yourself together and get out of this. But it took a while for for that to happen. And I never went to therapy. I encourage therapy so much. I never went to therapy, but I encouraged that. Um, I think at the time I didn't have the resources, right? And that's why I then started the organization. So, um, but it's it's a crazy story because when I I met some friends in college. They were also young moms, but they're a little older than me. I'm going to say maybe they were like 5 years older than me. And when I met them, they had a lot of confidence. And I was like, I started asking them questions like, "Have you been through this similarly? Like, how did you deal with that? Um, how did you deal with being a young mom?" Things like that. And I think being around them, they probably don't even know this. if if they watch this, they'll be surprised. But they they helped me a lot during that time and I started developing confidence and I started um I was back in in college then I went on and got my masters things like that. So then I started figuring out okay I want to do something other than you know my 9 to5 which was in accounting made it to Wall Street like I wanted to but I still wasn't fulfilled cuz I wasn't really like the career that I wanted to get into. So I started like just figuring out what I liked, what I wanted to do, and that's how I started building my community. But when I started uh doing events and promoting and things like that, I still was kind of in that relationship. It was still lingering. So that person was like a stalker per se, right? And I was like, how am I going to develop that's when social media started happening? I was like, how can I develop a brand without being attached to it? That was like my strategy to figure out what I can do without having this person trying to block it. And that's when I came up with Fearless Women. And I was like, "Okay, so this doesn't have to be under my name." So Fearless Women it is. Um and like I told you, I was doing the events, things like that. And um then women started approaching me and they were like, "Oh, how are you doing this? Like how are you uh having time to like you have children, you have, you know, a career. how are you have you know getting the time to do this extra thing that you're doing having the confidence to do it you know things like that building resources network so then that's when I was like okay I did a lot of night life did a lot of events in the city now I want to move towards women empowerment so I started hosting panel events and things like that and I started um going into shelters and speaking to women um because it is not the easiest thing especially when you have children to get out of like a situation like that because um you know you might have been just focused on your relationship and your children and you probably didn't build your career you know so you probably are financially dependent on this person right so all of those different reasons you know could be reasons why it's so difficult for women to get out of those situations so I really started diving into like the mindset and I was like well this is like a plan of action that you can take and these are resources that you can call to help you get into this, right? Write your resume. I was working also with uh what's the company called? Uh is it Dress for Less? I think it's Dress for Less. Dress for Success or Dress Yeah, something like that. I forget uh the name. Dress I don't know why I'm thinking Dress for Less, but I started working with these companies that started uh they give donations, right? So, I was helping the women get ready for interviews, things like that. I was working with um job recruiters and stuff like that, but at the same time helping them change their mindset from like a failure mindset to like a winning mindset, like get your life back, take control over your life back, you know, and then that led into, you know, financial literacy and all of that. I don't think I have like, you know, how some people have like all these great strategies when it comes to mindset. I think for me is like really digging deep into your soul and even thinking about like when you were young and like what are the things that I liked when I was young, what are some of the passions that I had, right? I think digging deep and going back to those areas really brings life back into you and you might not go and do those things that you wanted to do back then, but it'll still be like a spark for you like, "Oh man, you know what? let me let me get back into that that that young childlike enthusiasm and motivation. So that's what I try to work on with um you know with the women that I talk to and that helps with everything with building confidence you know all of those things. Yeah. So, what I appreciate about your story, and it's interesting because I was thinking about the time that we met and my first impression of you, and there was something that I was like, hm, she seems pretty dope. I don't know what it is cuz I just met you. And I think we hung out a couple of times after that, but it was more like social. It was more like let's go back as a cutie, right? We outside. Um, this was years ago, by the way. This was years ago. And it is now recently that I'm actually learning more about you on like the professional side and just learning more of your story cuz when we will go out, we're not talking deep like this, right? We're talking some other things. So, what I really appreciate about your story is how multifaceted it is. Yeah. Like I sometimes go back and forth with the fact that I can't be placed in a box. Yeah. Right? Some people would argue that that might make things difficult, right? Because if people can't place you, it you confuse them, right? And so that might confuse the money. Yeah. Right. But what I'm hearing from your story is you can't put you in a box, right? You have this travel company, you have this nonprofit where you're helping women, you're teaching financial literacy, you also get contracting opportunities, etc. There was a transition that happened, right? because you did the traditional route, right? You went to school, you got your masters, like you went all the way, you did all the things, you're on Wall Street, and now you're in a couple of different arenas. Yeah. So, what would be your advice for someone who is done with kind of the traditional way of doing things and looking to break out of the box? Yeah. I mean, if you're looking to step into entrepreneurship, definitely you need to have savings. That is the number one rule. Like, have savings. Um, think about your 401k. What's in your 401k? How long will that 401k last you? If you're thinking about cashing it out when you become a full-time entrepreneur, what else are you investing in? Um, definitely look at that first. diversify your portfolio when it Are you recommending that people use what's in their 401k to invest in their not all of it? Okay. Cuz I just saw I don't know if you seen this, but um it just came out that Issa Ray Mhm. used like her life savings and when she was with her boo and she thought that they were going half on it, he pulled out and she ended up literally using all her savings. And what she said was, which was interesting given the way that it's turned out for her, her mistake was that she used all her money. Mhm. I don't recommend that people use all of their money, but it's like you said, sometimes you got to bet on yourself, right? Cuz that's what she did and look where she's at now. Granted, however, it is very difficult. So, I'm very sure. Um, I don't know too much about her story, but I'm I'm You never watched Insecure? I did watch Insecure. Yes. Yes. Okay. Well, that's her story. No, she's she's badass. She started with YouTube. She started making shows on YouTube. But what I was going to say was I'm pretty sure she had nights where you know that story when you're trying to get out there and you don't have many funds where you're like sleeping in your car and things like that, right? So, in that whole conversation that she had about utilizing all of her funds, right, she didn't say that too, right? So, it's like that could potentially happen where you could be homeless and you have to go back to your parents house until you build your business. You have to, you know, sleep um share a room with a friend, whatever the case is, you know, like that's difficult. Like, okay, if you have it and you want to do it that way, sure. But for people who don't have uh who are not super confident about what they're doing yet, that could be a confidence killer. Mhm. That could be a confidence killer. You know, oh man, I have to be at my parents house. Like, I've I've heard that before. I have to be at my parents house now. And the purpose why you moved to your parents house is going to change, right? Instead of being all all in and invested in starting your business, now you're like going through depression, you know, and trying to figure things out, you know? So, I don't recommend um people to utilize all of their retirement. I think look at your retirement and see what you have in there and do the math, right? invest in in mutual funds, invest in um you know other areas, Roth Roth IAS, you know, things like that that are going to bring you some sort of a return. So you can have bulk of money in different areas, right? So you don't have to utilize your entire 401k, right? So look at that first and then also look at what is it going to cost you to start this business, you know, what type of business is it? Is it going to be a brick-andmortar? Is it a e-commerce business? Like look at what the costs are going to be associated with that, right? And then look at your living costs, right? Do the math on all of that. Look at your 401k. See how much that will cover you for how long. See what your s what other savings you have. Things like that. And also look at your credit. Look at your credit because if you have good credit and you take out your LLC, for example, you take out your EIN, you could be approved even if you have a fresh startup business. Okay? So have good credit, work on your credit, you know, leverage that, try to get some funding, right? So that you don't even have to put money out of your pocket to start your business, right? OPM, other people's money. That's what we should be leveraging. But outside of kind of thinking about um how much money you should have saved, like mindset wise, if you're used to like being in this box and like something inside of you is yearning to break out of the box. How do you break out of the box? Right. honing in on your skills, understanding what you bring to the table, understanding um yeah, like what you can contribute, what your skills are, what you have to really like do research on the business that you're trying to start because once you leave that 9 to5, you're going to work way more hours. Like, it's going to be a 247 business. Like, you're going to be checking emails at 4:00 in the morning, you know? And depending also with who your clients are. If they're overseas, forget about it. like you you're never going to sleep. So, you have to be comfortable with transitioning your life into that because it is very stressful and you have to develop new skills like multitasking and all of those things. So I think shifting your mindset to understand that yes, you are going to have the freedom to do work on what you love and what you're passionate about, but those hours are going to look crazy and you h you're going to be betting on yourself. There's not going to be anybody you can fall back on to get that check you were getting all the time. So it's you have to think about those things. So as a mama bear Yeah. And for the moms listening or the dads who are listening who have kids and are thinking like I can't transition like I have young people depending on me or they support someone in their family. What are your thoughts there? Like how should they be thinking about the transition? What did you do? Cuz you had kids. Yeah. So me, I didn't do it the best way. And I and I think that's why I became so passionate about talking to small business owners because I definitely made a lot of mistakes when I first started my business. Like what I mean, I I was using utilizing all of my money for my business. I nobody spoke to me and I got my I have my master's degree. Nobody spoke to me about exactly what understanding finances were. No one explained that to me, right? Um, I started my LLC. I got my EIN number, went to the bank, not even the bank explained to me what options I would have and what I should do, you know. So, I utilized a lot of my own personal um money. I also utilized a lot of um credit cards, which then put me in a hole with credit card debt. So, I had to, you know, rebuild myself from that and rebuild my credit. I think if you have a career and you have children and you're okay, yes, you want to become an entrepreneur full-time, but you're okay with your career at the moment. I think just look at those things that I mentioned, right? Look at what you can leverage with your credit. You can still start your LLC while you're still working. You don't have to completely leave your 9-to-f5 to start your business. You can start it as you're working in the 9 to5. That's what I did, right? cuz how else was I going to fund it anyway um at the time? But look at as while you're still working in your career in your 9 to5, just look at those areas. Start open up your LLC, get your EIN number, get your Dun's number, right? How are you leveraging your Dun's number? Because I have a Dun's number, but I don't know if I'm leveraging it right. Yeah. Well, the Dun's number is like the credit for your business, right? So, you just have to make sure that you're putting it to use when you're like applying for loans and things like that because then it'll connect and as you're paying those business loans, it'll boost up your your credit system on the done side for your business. Okay. Yeah. So, that's that's pretty much how how you can leverage it. But, um but yeah, that that's what I would advise. Just build a plan. Like literally build your business plan before you leave your 9 to5. Like build your business plan. Look at all the sections in the business plan. make sure you understand, you know, what your three to five year goal is, you know, like all of those things before you take the full leap of faith. But it can be done. I think sometimes we just don't have the knowledge and the resources. But I think it's more the knowledge cuz the resources are out there. I think we just don't have the knowledge, so we think, oh, we're just we'll just, you know, call this company, start this LLC, and that is it. I have a business. You don't know how many clients I work with like that. And unfortunately, it's a lot of Latinos. It's a lot of uh people that come from other countries and start businesses here and they think just because they have the LLC, they have a business. And it's like, no, there's other things. Yeah. Like, and then they're like, "But Sue, how why am I paying so many tax so much tax?" And I'm like, "Well, I'll tell you why." You know, because you don't understand what you're doing. Or some businesses may have like a sole proprietorship and they don't even understand that that doesn't protect your personal assets. So now they're like, "Oh my god, I owe this money. I can't pay it." I'm like, "Do you know that they can come after your personal assets right now, you know, get your it is together, right?" So I think looking at all those things and getting the education and getting the knowledge will prevent you from committing so many mistakes. Yeah. You know, you're still you're still going to have your bumps on the road, but I think that'll help from eliminating like all of those things that could happen where you have to like file for bankruptcy, you know, and things like that. So yeah, I think just just building your business plan. Okay, that's interesting. I I didn't have a business plan. I just kind of started and was like, let's see. Yeah. But to your point, I did have savings. So that made it a little bit easier for me to be like, okay, let's see. Cuz I knew I had some playplay money, right? Right. So I could wing it a little bit. And I also had like a plan B like, "Oh, okay. I could always go back to work." Right. You know, I was in corporate for 15 years. I can always go back to work. It wasn't until I became more sophisticated in business that I started actually like planning. Yeah. And strategizing because some people use that as an excuse to not start. Oh, I got to put together my business plan. I got to know my goals for five years and it's like just start. Yeah, definitely. Definitely. Just start and build the plane as you fly it. Yes. Things will come to you. You will learn. And I think also you'll start being a little more like you'll know more to know what should even be in your plan because if you don't know what you don't know it's like sure you can use chat GPT to help you build out a plan but it's just words on paper right like how are you executing and I think that's when coaching comes into play and it's so significant to like work with somebody who's done what you were trying to do so you can like go faster on the learning curve and just get to where you're trying to go. So, absolutely. Let's get into the talk that talk segment. Yes. Where we address something taboo in the cultura or perhaps something that you appreciate that and like to see in the cultur that we should double down on. Yeah. Uh so, talk to us. What do you think? Yeah. I mean, really quick, I do want to say that um mentorship like you just mentioned, that's important, y'all. Like, get mentorship when you are um going into the entrepreneurship um world. mentorship and maybe a financial advisor to look into your stuff, but um a taboo. So, I know you and I have talked about um you know, our Latino community and how we should be more united. So, that's one taboo that I always is always on my mind. I'm like, we need to be more united as Latinos, you know. Um why don't you think we're united? Um it's not that I think we're we're ununited. Um if that's a word. I know, but we're making up words. not united. It's not that I don't think we're united. I think that in our space, I don't see all the time a lot of that Latino women commodery. When I first started, I was like with black women. They were like my biggest supporters. I was their biggest supporter. That that was my crew. That's and and it's not to say that I didn't have my Latina friends cuz I I my Latina girlfriends when I was younger, those are like my best friends till this day. But in the community space that I was in with women empowerment, things like that, it was like a lot of black women and I was missing my Latino community. I'm like, where where are we? What are we doing? And that's why now I do a lot of my trainings in Spanish, too, because I definitely want to tap into to that community and give back in that way. So, I I do teach in Spanish. I give my workshop workshops in Spanish and all of that. But, um yeah, so that's a taboo. And then I think like just But why do you think I don't know why do you think there is this gap? I think that we are just like not open to support each other enough. Do you think that's culturally like we're raised that way or It could be culturally. It could be culturally because a lot of Latino communities, if you come from different uh Latino countries, there's like always like we're being pinned up against each other. Like for example, you said, "Oh, Puerto Rican, Dominican, the best of both worlds." That's not how they see it. You know, I get that all the time, like the best of both worlds. I'm like, that's not how they see it. Um, you know, there's a lot of clash with the Dominican and Puerto Rican community, right? So, I think that yes, I think it does stem back from from generations before us. Do you think there's tension between the Dominican and Puerto Rican community because Puerto Rico became a US territory and Dominican Republic wasn't? Like, why do you think there's this like hesitation? Do you think it's because of the male and female dynamic? You know, cuz I'll have people often say, you know, um, you know, Puerto Rican woman would talk about Dominican men and they'll be like, "Hey." Mhm. I'm good. Right. Let me walk away right now. Walk away cuz my kryptonite got to go. For real. For real. And then Dominican woman, you know, might have an issue with Puerto Rican women dating Dominican men. So, where does this come from? Yeah. I think um I think definitely has something to do with uh Puerto Ricans being American citizens because a lot of Puerto Ricans grew up here so they learned the language, right? We speak fluent English, which which I have a little bit of an issue and not because I'm judging or anything because life circumstances. If you're around people that talk English all the time, that's what's going to happen. But I do feel like our Puerto Rican culture should be teaching our children more Spanish. Um because we do lose that like I should be fluent in Spanish. I get upset at my dad all the time like why didn't you speak to me in Spanish? And it's because they become so Americanized or I remember a mentor tell me that she was ashamed to speak Spanish because she was bullied at school. Oh wow. Oh wow. Yeah. That that's horrible. We definitely need to be teaching our children more Spanish. Um because that is an added bonus that we have. That's our little magic, our little sauce. You know, we can interpret things. We, you know, the population right now in this country, we are like getting up there. We're a majority, you know what I mean? So, yeah. Um so that and um yeah, I think I think that just like um Puerto Ricans coming here and being more Americanized maybe. Um, and you know, don't attack me guys. I'm just think speaking facts. Yeah. Just speaking out loud and that's your experience. I think that, you know, maybe the Dominican culture may feel a little inferior because of that, right? Because, you know, Puerto Ricans are here, they know English, they they probably get the jobs that are more difficult for Dominicans to get and things like that. So, I think, yeah, I think that may definitely be a thing. I think also there's a lot of racism as well in um our Latino culture and that part too, like colorism and stuff like that happens a lot. Um so yeah, so I I think those just those things those those issues that we've gone through and I think also unfortunately there's generational curses that we're carrying from our ancestors that grew up in the islands. um and the way that they dealt with the roles the roles in the household, right? The wife and the husband role, right? For example, like the husband, you know, in in my Dominican culture, like the husband back then was always the bread winner, always would be out making that money to bring to the family. The woman would stay home with the kids. That was her role, just to raise the kids, you know. So, um some men went off and had other started other families, you know, things like that. But the woman had to take that, right? So I think all of that too comes with us. Um, you know, and affects us now. And Yeah. Yeah. So I don't know. I don't know if um all of that like all of those feelings and that like type, you know, different type of oppression or stuff like that is what makes us not want to be more united. I think they just pin us against each other too much. Like for example, when you say they who? I don't know. Like society, right? Like society like even even when I think of like Colombian and Venezuelan, they're compared a lot also, right? And it's like one, you know, which one is more beautiful, you know, than than the next and things like that. And it's like what? Like we're all Latinos. We're all beautiful in our own ways, you know? Like it just doesn't make sense to me, you know? Um so I think as women, we think a lot about that and a lot about like appearance and things like that. And I think we're more in our ego in that way as opposed to like let me just meet this dope Latina woman and connect with her, you know, we're more thinking about like, oh well, you know, who does she think she is or what is she wearing or whatever, you know? Yeah. There's a lot of judgment, I feel. Yeah. I definitely find in with Latinas, we compete. Yeah. Yes. Um, and we compete for men, we compete for beauty, we compete for all these other things that is not really healthy competition. No, it works against us. It does instead of for us um and just further um divides the community. Well, Miss Fearless, yes, thank you for joining us today. Thank you. I appreciate you being here. uh tell the folks where they can learn more about this amazing Dubai trip and how they can connect with you and all the things. Yeah. Um so you guys can follow me on all platforms at Su Fearless. Um especially Instagram. I'm super active there. Um the organization for the Dubai trip is at Fearless International Agency, but you can also visit globalvipexperience.com to get all of the information on the trip and everything that's included. you'll see all of the past photos and content. Um, and the podcast, Sip Fearlessly, that's SIP Fearlessly, and SIP stands for Sisters Empower. Okay. Which I love. Yes. So, um, check that out. We have a lot of amazing interviews, especially the one we have with Victoria. And, um, I think that's it. Yeah. And then just check out Fearless Women. That's my organization where I do a lot of my um you know my teaching and activating and getting people empowered by education. Yes. Amazing. Well, thank you for being here and thank you to you guys for tuning in to another episode. And if you enjoy today's conversation, you know the drill. Make sure if you're watching us on the YouTubes, you're subscribing, you're leaving us feedback. If you're listening to us on the audio platforms, especially if you're tuning in on Apple Podcast, leave us a review. We need those reviews. By the way, you got to leave us a review. Yes, absolutely. You know what? I got to start going back to our guests and asking them to leave reviews. But yeah, guys, thank you so much for being here and I'll see you in the next episode. Bye. Hey guys, if you enjoyed this video, I'm pretty sure you're going to love the next one. So, make sure to click right here and tap in to the next episode.
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