How to Confidently Pitch Brands and Monetize Your Gifts ft. Leslie Rodriguez
Victoria Jenn chats with Leslie Rodriguez, body positivity influencer, for an honest, hilarious, and inspiring deep-dive into the world of content creation, entrepreneurship, Latina representation, and building community online. Leslie shares her journey from the early days of being a creator, to landing brand ambassador deals with SavageX Fenty with Rihanna, and negotiating her own value.
Here is what you will learn:
🔥 How to manifest dream deals and collaborations with global brands
🔥 How to pitch brands and monetize your value
🔥 How to build confidence and bet on yourself without fear
In this episode:
17:55 - Embracing Body Positivity Boldly
27:33 - Researching And Pitching Effectively
38:21 - Latino Influence And Power
49:21 - Authentic Interaction Over Impression
56:23 - Success Beyond Fear
If you’re a creator who wants to secure brand deals, struggling with confidence, or seeking answers on what’s next, this episode is for you.
Full Transcript:
What's up everybody? Welcome back to Banking on Cultura. I am your host, Victoria Jen Rodriguez. I got to do the extra today, and you'll see why in a second. But I'm happy to be back with you guys. Uh, sending you good vibes and good energy because honey, it is shenanigans outside. I mean, Kim Kardashian just dropped a pooty little lacy thongy thing with a bush. It's just crazy right now. And I just want to say that if you are thinking about entrepreneurship and you're struggling with selling and you're like, I don't have anything to sell that people are going to want to buy or I'm not sure or you just have this crazy idea and you think it's way too out of the box and nobody's going to support you. I would like you to revert to these pooty pooty thong panties with the bush because they have a waiting list. Okay? And guaranteed it's going to sold out. And I know Kim Kardashian being Kim Kardashian, that's helping, but it's the point of her taking a risk and not caring what anybody has to say and also knowing that she knows how to market and she knows how to sell. So, it's going to sell, baby. So, if you are insecure about anything like that right now, please revert to that. Whenever you are in your feelings or you feel like you're not enough or your idea isn't good enough or nobody's going to be interested, listen, the social media buzz around this is just insane. So, in fact, the more controversial and insane your idea is, the more marketing it will probably get. So, don't be afraid to put it out there. Anywh who, without further ado, I'm very excited about today's guest because I've been a fan for quite some time on the social media streets. And I always love when I get to meet my guests from social media because social media gets a bad rap because there is a lot of negative stuff that comes with social media. But if you are using it in a way to build community, if you are using it for your business, if you are using it to meet people that you wouldn't necessarily have the opportunity to meet, so you're networking on the platform, then it could serve in your favor. And a lot of my guests I meet through social media, which I think is really, really cool. So definitely make sure you hop in the DMs because it is as easy as that. I've been surprised of the type of guests that I've been able to have on the show or the type of people I've been able to do business with by just sliding up in their DM. It is real. It goes down in the DM. Okay, which is how I've been able to get my guest today to join us on the show. Leslie Rodriguez, welcome to Banking on Cultura. Oh, thank you so much for having me. I'm so excited to have you on today's show because girl, you killing it. Oh, thank you so much. And you doing it. You doing it well, honey. I'm doing it and doing it and doing it. And you're doing it well. And what I love about this brand that you've been able to build is that it's so you like you can tell you're not pretending to be somebody that you're not. You're literally embracing all of you. 1,000%. like even with you still working while you're trying to build up your uh influencer brand, your modeling brand, and taking us along the ride of that journey. Like, I think that is so dope. And so, thank you for being a real one. Thank you. And for putting yourself out there because when you do that, you give all of us permission to do that too, right? To tap more into ourselves. So, thank you for that, Herma. Thank you for seeing that in me, Hana. I see that in you too. That's why it was an easy yes and we had to make this happen. And time is is not of the essence, but if you want to make it of the essence, it can be. And so you make time for those things that matter and for those people who are consistent and persistent like you were in having me here and making it work to have me here. So thank you. And I see you. Thank you so much. And you ain't lying. Okay. Listen, when I want something to happen, I'm a follow-up queen. Okay. cuz I think we've been trying to get you on the show for like Yeah. basically like last time I came for the photo shoot. Actually, it was in May of last year. So, there you go. A little over a year. Cheers. Cheers to us, darling. Cheers to us following through. That part making time for each other because it meant to support to one another as Latinas and this in this industry in general is is important. We have to have each other's back. And so, it's always a yes when it comes to supporting my Latinas. Always a yes. I appreciate that. Yes. I Exactly. And I like that you move as an example, right? Because you want people to treat you how well how you treat others, right? And I think like within our community specifically, we need more examples. We need more examples of us like really supporting each other without crazy hidden agendas and really just showing up for one another because we're not we're not doing it enough and that really really sucks. And so we need to figure out like why do you think that is like why are we not doing that? Because unfortunately that they see other other successful people as competition instead of a community, right? Or a stronger brand behind you, right? Because if there's other women who are doing the same thing as you, that means that you are stronger together versus it being something that you can only do because you're going to take the opportunity or somebody else can take the opportunity from you. If it's yours, it's going to be yours no matter what. No matter who you are, no matter how you look, no matter where you come from, you're putting in the work and you have what it takes, it's going to go for it's gonna go to you. You know what I mean? So that's my mentality. My mentality, but I think that that is the reason why there's no there's not more of of us in this space. Yeah. In general. Yeah. Modeling industry, influencer industry. Yeah. And there aren't many of us, right? But those that of of us that exist there, what do you think is driving like that competition? Is it like crabs in a barrel mentality? Like what do you think it is? Well, I'm not sure if that is the same mentality that's going on right now. I would say that that's why we're not higher up from our women before, right? Because there was limited opportunities. I mean, where did we see Latinas in channel 41 and 47, Telmundo and and Univision? Like, where where else did we see them, right? rarely in TV, rarely in movies. Okay? And we didn't get our own shows. And if we did get our own shows, like they're not to uh make us look better. It's to kind of, you know, stereotypical, right? Show the stereotypical side of us. The loud, the fighting, the, you know, the chimosa, the sexy, you know, all those things that we have more qualities than that, right? And those are not usually presented on in the platforms that I just mentioned. Right. Right. So with Instagram and the influencer create a you know community, I feel like there is more of a sisterhood than there ever was with the Latinas. We are supporting each other. I can say that from my from my experience in the influencer specifically, you know, community where I have most of my Latina sisters, right? That I can say like, oh, I know this person, this person, and I met them in person and they're amazing and they show up when I need them to. They support when I post something. Those women, they are showing up. They are I think that that is more of a now generation like we are seeing we want to see each other rise. We want to have each other's backs. We are not each other's competition. You know maybe secretly they are you know maybe you think so. Well they definitely showing you with a heart and supporting and sharing and they are they are I can say that from my girls at least in my community. Yeah. But u overall whatever keeps you from success usually is because you are in your you're in your own way. In your own way. In your own way. Yeah. So, we like to start the show with some bon. So, give us some tea. Give us something that's going on. Something we can't Google about you. Well, you can Google about me. I was going to say that we can't. Oh, I'm like, you can't Google either. I'm not there. I look I tried to see if I am. And only if you put like specifics about me. There's other Leslie Rodriguez out there. Can you believe? You know, that's why I decided that when I was going to really double down on my brand, it was Victoria Jenn Rodriguez because there were too many Victoria Rodriguez. But now, Rodriguez. Yeah, exactly. But now when you look Victoria Jenn, like I come up like I'm the only one. And that was strategic because our names are so are so common cuz we just love our names, you know? Exactly. You know what? Well, maybe I maybe I should Google Leslie with L E L L E Z L E cuz maybe that is more because people use that instead of my L E S L I E which is my real name, like my Instagram name versus cuz I'm more known as a creator than than a model. So I would imagine that looking me up on Google would would prompt them. So if you want to Google me, right? Exactly. try my influencer handle. Yeah. Yeah. No, we got to make sure you got a a social like a footprint on the internet. I I agree. I agree. U I'm working towards it. I just became a founder of my own uh workshop, a confidence building workshop called Thirst to Thrive. That is uh I just presented it to DOE. So I'm going to become a vendor. Oh, I love that. Yes. Bring it to schools everywhere. So So the DOE department of education here in New York. That's so I'm I'm uh on the wait not the waiting list but it's a process when you want to become a vendor to be able to bring any type of service to a school. Yes. So I'm Well, you should let me know because I'm on the board of a charter school. Look at that. In the South Bronx and all girl charter school. That would be perfect there. Yes. K through eight. And we are a dual language school. So they learn in Spanish and English. So you'll be right at home. That is incredible. Thank you so much. Yes, I am thrilled. I can still present myself. I don't know if you require vendorship, but I I do have like We can talk about it. We can talk about it. We I'm like cuz y'all going in right now. Let me We can talk about it. We can talk about it. No, but they're amazing. You'll fall in love with the school. I'm already in love. Y'all girls come in. Yeah. Yeah. So, is that the boner that you got this workshop and you're about to That can be I'm also on hold for a really really good and exciting opportunity when it comes to modeling. I'm not gonna say who it is. That's not Well, there you go. A cliffhanger. Go check on my Instagram if I got it. You'll find out in November. Oh, that's suspense. That's suspense. So, yes. And as you probably already know, I'm a brand ambassador for Savage and like Contract. And guys, manifesting is real because if you've been part of my community for a while, you know that I literally have been manifesting to be a part of this brand in any capacity. and nonetheless uh to this magnitude which I am now which I'm considered part of the team. So how incredible is that? So let's talk about that because you've been able you literally have started from scratch. Yes. Literally what are some strategies that you've been leveraging to get in front of brands to start actually working with brands like give us some tips. First I would start by saying be yourself. However you are presenting yourself to a brand, uh, research them and if you feel like you need management, you can go that route, but anything they can do, you can do better. And I've learned that from my own experience. I've been managed twice by influencer marketing teams and both times I have been plateaued, right? Because no one can sell you and present you like you can present yourself. So your best gift to you is to know who you are, know what you want to do as work when it comes to creator uh the creator in general. Yeah. The creator world in general, right? Uh so that when you pitch yourself to these brands, you know exactly what you're coming with and what you can what you have to offer versus having someone else who just sees you in those 60 seconds that you post and you know create this um vision of you and then they sell that to the brand and they don't understand because they're like hey this person did this this and this and this. How does that make sense for what I do? Ah the trick is that this this and this and this and this can be also this. But you know who's going to do that? you because you know how you can sell that. You know what you can bring to the table. People think that they know what you can bring to the table, but you know you best. And I've only been as successful as I am. And I believe that my success started happening even more when I started taking care of myself and my own things. So I don't give 20% to nobody but period. I was just going to ask you what is the management rate nowadays? 20%. Wow. And I just learned 25% for some brands. Wow. And that's so interesting that they not hustling because 25% is a lot. Well, I don't think that the people I was working with weren't hustling. I don't think it was them and I don't think it was me. I think that it was u unspoken that they didn't want to change who I was and the brands didn't see the appeal in who I was. They didn't know they didn't know more than 60 seconds, right? You know, but you as a manager, whoever's managing you in general should know you more than like it's enough to know what to actually say about you versus it's like look at these videos. This is what she does. Like no, you know, it's more like get to know who who is this person. This person has a 9 to5, a dog, two kids. Like that puts me in a perspective. Anybody can work with me. I can do dog things. I can do kids thing, back to school, get home stuff, right? work from home, get desk, get, you know, there's so much things that you can do because it's you live in an ad. You are an ad. You are an ad. And if you are authentic, you winning. So, okay. So, let's talk about this cuz you said you manifested this deal with Savage XFente, which is Rihanna's bronze. Yes. How did you manifest that? Like, you put it out to the world, baby. Baby. Yeah. Tell me. I Wow. So I started becoming uh by becoming a member not not being an influencer le I became a creator in 2020 her brand had was fresh still anything Rihanna I was down for it cuz I'm a fan so I started supporting her brand and started just buying her stuff and then creating around it because I loved it and of course I wanted to get the brand's attention when I started growing as a creator I was like wait wait wait hold on I got to stop you right there we interrupt our program to bring you this important message. Ooh, this is really good. You should know about this. So, I don't know about you, but I've been known to procrastinate, especially when things scare the hell out of me. The fear alone would have me stuck, overwhelmed, confused, and all types of self-doubt. And don't even get me started on the imposter syndrome. Okay. Okay. After getting laid off, not once, but three times, honey. E, I realized that the security blanket that I made up in my head was just an excuse because I didn't really want to bet on myself. The corporate benefits that had me in that headlock, girl, huh, they went out the window once my job decided that they no longer needed me. It turns out that I'll save a whole nickel if I cut your salary completely. The truth is, the only security blanket guarantee is the one that you create for yourself. In other words, until you start a business, you will always be at the mercy of a company's headcount, and you will never have complete control over your time. which means you'll be renting out your thought leadership and helping build someone else's dream instead of your own. If you've been waiting for a sign, this is it. Don't you think it's time you stop playing small and tap all the way into your power s? Click on the link above or below this video to learn my three-step process, the exact three steps that I took to make the transition from corporate to entrepreneurship. And this is helpful even if you don't know what type of business to start and have only one source of income. And this is absolutely free. It is my gift to you. I want you to win. It's winning season. In fact, what's that? It smells like winning season. Okay. So, tap in and I'll see you inside the training. Let's go. Okay. So, cuz I want to walk people through the steps. Yes. Because there's gems here. Okay. All right. Okay. So, you knew that you wanted to work with Savage Xfenti, right? You knew that. So, you're like, "All right, Leslie, I want to work with Savage." So, you decided that you were going to start incorporating their products into your content creation, my body positivity content for free. Yes. Okay. So, you're like, long-term goal, I want to work with Savage longer than I freaking expected. God, I ain't going to lie. I ain't going to lie. I'm going keep it real. Okay. Okay. Um Okay. So, you're like, "All right. So, you're like, "Okay, I'm going to start I I'm going to I love the brand." So, Okay. So then that's another gem. If you want to work with a brand, make sure there's actual like you really care about the brand. You have to because your content is going to come across very generic and you don't want that. You want it to be authentic. You know why? Because that's how they see you and that's how you set yourself aside from the rest, right? Everyone is the same. Copy paste. Copy paste. Makes me want to puke. Yes. There's more to life than being the same. Like you you are so much more special than you think. But you don't even give yourself the opportunity because you're so worried about what this person is doing and it worked for them. I'mma do that. You already got it in. How did you know that you wanted I I love that point because I agree with you. How did you know you wanted to like lean into the body positivity space? So that came about naturally actually. It wasn't even something I thought of, right? Because my main point when I started creating was comedy cuz comedy is just the my love language and the epitome of who I am is humor and love and light. Like that's just who I am. So I was going to use that out that you know part of me and just do humor. And I don't think there's enough Latina comedians out there not doing standup, not in movies, not in not in SNL, you know, there's just not enough of us. So I said, you know what? I'm going to knock these doors down and I'm going to do comedy. And that's how I'mma start and I started just doing comedy, comedy, comedy, comedy. Then um the pandemic happened and I was going to do standup instead of, you know, being internet, you know, famous. I was like, I want to do standup and that's how I'm going to get out. Then co happened. So I had to lean into the internet. So leaning into the internet just opened the door for me to just be me in my day-to-day and create a community just me being me. Now also part of my journey is my body, right? It's been a part of my life and my journey my whole life. Obviously, right? My body is part of my life. Oh, no. You just got it when you My body is my life. My life is my body. Put that on a t-shirt.
That itself, you know, me being a person who has always been, you know, struggling with her body, I said to myself, okay, well, I'm at the space where I love me and I truly just embracing everything I am. I'm working towards what I'm working towards, but I love who I see. And okay, with the savage handinhand lingerie showing up on the internet, I said, "Okay, I'm going to go ahead and show and tell people that I love me just as I am with this, this, and this." In my first viral video about body positivity, I had a thin ass little twopiece from Savage X Fenty. A thin ass, the thinnest I've ever owned. Actually, it was a spring collection, and I blew up the internet. Reals weren't even in. It was videos when I did it back in 2020 21. What gave you the courage to just be like, I'm going to wear string on the internet for women, for girls, for the people that I know needed that because people was always like, "Oh my god, I'm so I'm so uh you're so brave. You're so brave because how, you know, how do you do this? What do you mean?" You know, there is you don't have to be brave to love yourself. You just got to love yourself to show up as you, right? I I'm not doing anything a skinny girl ain't doing, right? I'm just got more I got more to love, more to see, you know, more ripples and more curves and more, you know, maps and [ __ ] There's a lot of things there. You have math is the wonderland, you know, and because of So, I said, you know what, God put it in in my my mind that this was okay. You know, you're not doing this to be sexualized. You're doing this because you want to encourage and inspire other women to see the same in themselves. And I think that once I locked that in, I had a good conversation with my husband cuz he was like,
"Yeah, you see Leslie?" Like, "Oh, yeah. I've seen Leslie." No, it wasn't like that though. He wasn't with it. He's a Dominican man, sister. He was not with it. But what he was with was with the message. My bigger message behind it was that it wasn't about me and it wasn't about the men. It wasn't about nothing else but to encourage and inspire women to see the same in themselves. And I think that that is just like the biggest message that I am here to to give to to people, not only women, but to people everywhere. Like there is there is a light at the end of that dark tunnel and it's only there if you're willing to find it and you have to look for it. Was that intentional? You're like, I'm going to wear this savage outfit cuz I want to wear with this brand. It was of course. Yes. Hello. Savage is super inclusive and that is another reason why I was so gone home behind them because it's like, okay, you are about it. You're not just talking it, you're about it. So, they started around that time was they started doing the Savage X volume one, volume two, volume three on Amazon Prime. Um, and so when I started seeing these videos, I actually for the first one, I this is part of my manifestation, guys. I went ahead and put up a picture, edited myself in it, and said Leslie Savage XFenty Volume One. Okay. Next year, same thing. I mean, next year, same thing. Always putting myself in a position where the job was already mine. It was already mine. Now, did it work instantly? No, it did not. Okay, guys. I had to work for free.com. free.com for them with the love of my heart from 2021 all the way till the end of 2024 when I got my first paid opportunity as a as a content creator and I've created content for them talking about four or five a month for free because it was part of my life savage is all I wore I was an ambassador and getting free stuff by now I was going to say wait no no no of course I became an ambassador in 2022 so I work I worked a year for free like and then I got free clothes after that right still free but yeah right but still free getting this stuff, but they, you know, it's part of their, it's part of their program, right? It's part of what how they got you where they got you. Not like they got you, but you know, right? I mean, yeah, but
that was nuts to me. But anyways, right before I I got the paid gig in December of 2024, how did you get the paid gig? Like, were you Let's talk about like that whole process. So again, I had just reached out to they had reached out to me about Mira. So that was part of the ambassador stuff. I was in email thread. So I had like communication with people and I they had done their diesel collab, right? And that the month before I was talking to my bestie on the phone and I was like, you know, Jade Desa because I wasn't getting brand deals by nobody and Savage is like the the brand I heard I worked the hardest for and literally my dream brand and I was like, you know what, I'm giving up. like I'm not doing this for them no more. Like this this is it. Like I'm giving up. Like I'm not wearing their stuff. I'm not doing this anymore. I don't give a hell. They sent me free stuff. I'm not doing it. Like I'm done. But then God said
in December I got reached I think I they reached out to me if I'm not mistaken. Where did I reach out to? I'm not going to lie. I'm not sure. Okay. Because there's so much that has gone on since. The point is I finally got the deal. It was a uh the collaboration with Diesel. They sent me the stuff. I had to create a video. It was the a decent I had to put my own uh amount. And don't do this, guys. What you mean you had to put your own I had to put my own my own price cuz remember I'm I'm represent repres representing myself. Your own price on how much we're going to charge them. Okay. Right. Joe
lowalled myself. I lowballed myself because first brand deal.
Okay. Got it. Okay. I lowalled myself because I didn't want to miss the opportunity. And I said to myself, I don't want to give them a high number and that they tell me no because I really, really want this. Don't do that. Don't do what I did. You know why? Because I later found out because you know what they did, which I love you guys, but you did this and I'm just going to talk about it cuz y did they all they hired a bunch of plus-sized girls and we all kind of did the content for the diesel, right? We kind of they did that and things. So, I did not feel special. I felt like I was just part of the clang and I didn't deserve just that. So, I felt satisfied. I even cried. I made a video about it finally. Oh my god, I paid the And then I found out they pay somebody. I asked though. I asked the girl. She told me and that they use they had everybody do the same thing. And I'm like, I'm not mad about it. I'm happy. Everybody do the same thing. Not the same real, but the same like they were the same thing. Like just promote the same thing. How much was the difference from what you were charging versus the other person that you half? I gave I p I paid myself half less and the person had less uh create uh following and all because that makes that makes a difference not that that it makes a difference to me but it makes a difference in when you get brand deals how many how many uh people you have what's your reach etc etc etc so the person had lesser you know than me and got paid more than me good for her though I I was like yes sis I'm stupid I call myself out whatever ever. I didn't hear from them for two months after that, but not because of anything. Listen up. This when this is when the when it's like ah so two months I don't hear from them. I hit up my friend, the same girl. I said, "Yo, who you I see you keep uh getting stuff, but I haven't gotten stuff." And they wouldn't do that for they wouldn't stop giving me stuff for no reason. Like I'm a constant creator, even if it's not paid. Like right, she gave me she gave me an email. I reached out to the email. They're like, "Oh my god, we switched teams and it since seems like your email didn't pass over to us. Fill out the stuff and we got you, girl." They sent me a package. Then I saw that this is this is when it gets good. Then I saw that they had a new drop, a bridal drop. I had just had my 10 year anniversary with my husband. I said, "Ding, ding, ding." I said, "Now I got the right people to reach out to. Let me do this together." I put together a pitch, okay, with three different ideas of what I can do. So, not only are you telling them, "Hey, I'm good for it." This is also you you making the job easier because you tell them what you're going to create. So, now they know what to expect from me, what they can expect from me. So, what does a pitch look like? When you tell them about yourself, what your community is like, you know, when how much women, men, whatever your your target is, right? Because you has to be a target audience for depending what you make up. Obviously women, fashion stuff for women, women, you know, if it's home style, it can be home stuff, it could be anybody. Um, so doing that, doing the research to see who they get, right? Who they use? Do they like, you know, smaller creators? Do they get the bigger creators? Uh, what kind of creating do they like? Does it look generic or does it look like they like to put their own, you know, your own swag into things? Like, you have to look for that so that you know what they're looking for and then you pitch yourself that way because you just got to study. you got to do your research. So I did I did my research in terms of like the bridal collection and what I could do. I had 10 10 year anniversary. I said perfect 10 lessons 10 years I said and I was like me and my husband would both put on the bridal stuff him the men once a bride always a bride was the hashtagyon. Wait did you create that hashtag everything? Yes. Well I didn't create it but that's I did it for that. That was my hashtag for them. So that that sold them cuz they like cuz I was 10 years bride once I was a bride. ate that. Okay. So, they ate that up. So, okay. So, you emailed them the three different pitches. I one pitch, one email. Three different ideas. Three different ideas of what it can be. Okay. It was so good. Uh-huh. So good. That they involved the VP and the VP and the brand manager, the brand ambassador manager both reached out and they wanted to jump on a call with me. This is when things got good. That's what I'm telling you. This pitch was so good that it was like, "Who is this girl?" Guess what the VP did? What? Tell me. She researched me. When she went down to 2020 and she saw that I've been a diehard Savage XFenty supporter for free. This lady I'm about to cry. This lady did she did all her research like that. I didn't know what to expect. So I got ready to pitch my my meeting when they jump on FaceTime when the a video call. I'm like the VP. Like that's crazy. When she jumps on and I'm like, "Oh my god, nice to meet you. I'm Leslie." She's like, "Oh no, girl. I I already know who you are." She was like, "And let me just tell you that I cannot believe that you've been working for us all this time and we haven't seen you. I want to say sorry. I want to say sorry because wow. She's like and you just been doing this from the bottom of your heart just because and she's like you just had one one deal with us just that. No. She's like no we're going to we're going to we're going to give you what you deserve. I love that. She came prepared to offer me brand ambassador deal with a contract of three months to start which everyone starts that way and I just renewed it. I'm eight months now more and going into next year. So um congratulations. Thank you so much. Thank you so much. And all that all that you see, you you heard what everything that I experienced, right? And then God was like,
I wanted a brand deal. I wanted
to give you a salary instead. I love that because God's timing is better than yours. Anytime, sister. Anytime. God's timing. And who needed it more than now than ever this year? because I haven't gotten that one modeling job. And guess who's holding me down? Savage XF Fenty. Wow. That is a great story. So, when you were pitching, were were you concerned they were going to steal your ideas and give it to another influencer? Not at all. My idea is my idea because I came up with it right in the moment. But it's not my idea to keep. You can you can use the same idea. You're not going to do like me. Ideas are just ideas. I mean, they they pop up in anybody's head. Some don't even take action. So, if you like my idea enough to put it, I hope it goes well. But you're not gonna present it like me. You're not gonna have the Leslie. So, do you. That is interesting because some would consider that a sc a scarcity mindset, right? For you to like feel like if you share your idea, somebody's going to steal it. But I love how you think about it where it's like, okay, take the idea. You're still not going to do it like me. But I will say there are horror stories of influencers who give these brands their thought equity like their, you know, their IP and they take it and they ask another influencer, hey, cuz they break down the whole framework for them. I'll do a 60-second reel like this. I'll do it this way and then I'll show the clothes this way and then I'll do it this way and they take it and they give it to an influencer that they're like already working with. Well, I never break it down like that, girl. You ain't getting that. Okay. Okay. So, it's just high level.
They're just showcasing the outfit. Like, I see like No, you're not going to get the No, you're going to get the overall. You can Google that. You're going to get the skeleton. The skele. Okay. I see. And you know, you are you. So, literally, if someone even steals, because this happens often, too. Maybe somebody posts a a content and someone does it the same type of content in there. That happens in the nail dits. You know, when I started doing nail dits, there wasn't a lot of nail dits around. There's a bunch of people doing nail dits now. Nailed it. Nail dits when I when I retry the video. I call it nails. That's what it's called. Yeah. But they don't call it nail dits. I call it nail dits. Like Leslie nailed it, but they call it different nails. Nailed it. Nailed it. Okay. Got it. Got it. Okay. But people do their own versions, which you know, it's fantastic, but it is something that not a lot of people were doing. And then I was like, "Oh, I can do that, too. I love that. Go ahead. Your remake is not going to look like mine because you are not me." Right. And I your your attempt may not be my attempt. Like me. Just a lot of different factors like Right. Right. right right. You should never compare yourself or keep away or keep you know from sharing your ideas with others with that mindset. Okay.
If you're thinking negative, the negative is going to happen. You're bringing that into your, you know, your vibe. Yeah. You don't need to do that. You just stay light. Think the best. Don't be naive. Don't be gullible, but be positive. Be optimistic. Yes. What's the worst that can happen? Right. They do it worse than you. Period. So, let's talk about the money. Yeah. Spain. Yes, we do. D. So, what does the salary look like if you're a brand ambassador? Like, what does that look like? It depends too on your reach. They also are doing acquisitions. So they say acquisitions is like when they're seeing if you can make money if you can uh make sales from your videos. Okay. So I was doing videos freelance alo ales they asked me this term this new contract they said hey we want you to do one you one acquisition meaning specific he has this he has that you know like that that's acquisition selling the product versus like
you know what I mean versus that. Okay, there's two difference. There's a difference. So now I have to do both. Wait, so what is one what is they what are they called? Acquisition. The acquisition is you actually selling the product and making money from what you're selling online. Okay. And what's the other one called? Just freelancing. Just free. Free. Okay. Okay. Okay. Yeah. Yeah. So they give you like a free creating uh ability, right? They just give you the product and they say, "Okay, do what you do. Do it." And then they do one. We want it to look like this. Okay. and they give you verbiage, breakdown, views, positioning, like and that. So, I have to do both. Okay. So, right now they're in a a space where they're using creators like they're growing their ambassador creator, you know, ship and they're paying I guess according to your acquisition and uh maybe your reach. I would I cannot speak on everybody else's, but I can only speak on myself and based off you know my uh reach. They started with one number and I negotiated myself a bigger number because why not? Can we get like an average on what those numbers are? Okay. So, in general, 2,500 is what they would pay a typical uh creator for a real. Okay. 2500. 2500. Um, and that's with like what kind of reach? Okay. Or what kind of reach? I would say in the double digits like 10,000s like you know you create your your following is like 10 uh 2,000 to 20,000 30,000 for like that. How are they measuring reach now? Is it your following or is it like audience people who are viewing the video? Okay, that's a good question because I don't know how they're doing their acquisitions. I think because I have my own link, they do it through there. At least for me, right now the views and stuff like that, they have a creator program, a creator app that they use which links all things that you post under the, you know, time frame of the campaign, okay? And it links it together. So they have their own way of reading metrics and stuff as well. Not all brands do that but they do. Okay. Uh so I say 20 2500 is the minimum minimal right for a real at least that they pay. Yeah. And they can go as high as you know depending of acquisition. I mean I ask for six they're like it could be seven or eight depending of how good you do. Like honestly, we're not going to lowball you is what they're they're like in their mindset is especially like someone like me, right, that they know I've worked for all this time for nothing basically just for love. Yeah. Yeah. Um and so to me like their their room with me I can only say is is what it is because of So Got it. But you know, right how they treat every other creator, you know. Are there a lot of Latinos that rep for? Actually, I'm I'm their I'm their ambassador for FL Miami. So, anytime they're doing it in Miami, they're going to use me as their uh host. Okay. Interesting. Yeah, they do have Latinas, but not not in my scape. Not like what I do. Not what I have like I do for them, right? Like people see me like they know I'm like they know me too savage. Like Savage is fighting and me are one. Okay. I mean, I've heard like um people getting paid like $50,000 for like one reel. like that I would love to be in that in that space. I mean I will be in that space. Yes, you will be in that space but I don't think you could be that far off like I know people who are charging 15,000 20,000 per reel you know and you are I don't know when you're pitching are you presenting the data on our buying power? Yes. So, I actually present data based off like my my insights, right? I don't have like metrics, but I also No, I mean um presenting data on our buying power. I don't have that yet. Okay. I'm going to break it down for you right now. Okay. Okay. 4.1 trillion is our buying power. Wow. 4.1 trillion. Latinos are also the most consumers of online content. They also spend the most online. Oo. So when you're pitching I know, right? I should use that. Everybody listen, if you are your brand is centered around Latinos, our purchasing power is insane and our influence is insane as well. And if you're a creator and if you're online, because we are the ones who are consuming the most content and whoever got the attention gets the money, right? We're not only paying attention, but we're also buying the most online. Like, that's different than any other ethnicity. White women, black women, Asian, period. So, the business case for you to market in front of Latino, like the data is there to support you. Like, we're spending the money and we're also giving you the views. You know what? That's a great way to Yeah. So in your pitches going forward add that and be like what is the business case for focusing on Latinos. So when I go and I talk about banking agura and I bring it to brands that's the type of data that I'm talking to them about. I'm like this is our purchasing power. So when they're thinking about ads on the podcast they're like we want to get in front of this market right they're they have a huge market share right we're also the youngest demographic. So depending on like who's your demo like we are it's women my age. Okay. Actually but the fact that they have children right and we're the fastest youngest demographic in the country like that also is another data point. Also women are I think 80% of the purchases in a household women are the ones who are making it. Boom. Another like so more percentage too. I have 84% women and 16% men which are hope hopefully bots and not not real men. I know that's social media right now. It's like so annoying. You don't know what's real. Like I'd be like excited be like, "Oh, who's following me?" And I'll be like is this a bomb? Right. And I hate this a real person that other creators or people think that like you want those things. Like you don't want that. Like they're literally as a a a creator you want to build community. That is really where the fun the fundamentalness of it. It is excuse me the fundamentalist the fun the fundamental the foundation of it is got the fundamentalist of it is you know so that that's important to have community to you know communicate with your community to build in your community they are the people who are going to buy
listen that's why Kim Kardashian is selling these freaking bushy thongas right now first of because it's the perfect market. No, that wasn't meant to be like that. No, I think it's a like um like a a marketing stage. Um I thought I just said it. No, not a study. No, like um you better. What are you talking about? Yes. No. No. Exactly. But it's like a fox fur. Like what? No. No. It's not about the bush itself. It's just like focus on the bush. It'll come back. It'll come back. Fudge. Okay. Okay. Okay. It's a when you like giving something a case study. Oh, a case study like that. Like I can sell anything. Watch. Like Oh, interesting. Well, yeah. Yeah. I know. I know. I know. I mean, she's bringing it back cuz back in the days that used to be like a thing. I understand, but like truthfully, why would they want to wear panties? Like, what would be the point? Like, I don't know why women would want to do that. Like, what would be the reason? Really do not. Unless their boo got like a fetish and they wearing In that case, mommy, let your hair grow. Yeah, I know. I know. But free the bush. Free the Yo, that's a hashtag. Yo, you should pitch free the bush melon. I love you. That should be their hashtag read the bush.
Okay. Okay. Okay. All right. I want to get back to what would be your advice for someone who is looking to work with brands. We interrupt our program to bring you this important message. Ooh, this is really good. You should know about this. So, I don't know about you, but I've been known to procrastinate, especially when things scare the hell out of me. The fear alone would have me stuck, overwhelmed, confused, and all types of self-doubt. And don't even get me started on the imposter syndrome. Okay. Okay. After getting laid off, not once, but three times, honey. I realized that the security blanket that I made up in my head was just an excuse because I didn't really want to bet on myself. The corporate benefits that had me in that headlock, girl, huh, they went out the window once my job decided that they no longer needed me. It turns out that I'll save a whole nickel if I cut your salary completely. 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I would definitely say do your research. You know, research, research, research. Know what your angle is, what you're good at, what your community enjoys from you. How do you know? How do you find that out? Views, comments, feedback. Girl, more of this. Bring more of this. I love this. More of this. You know, like I know my community loves the nail duds. My nail duds most of the time do good cuz people like to laugh and it's, you know, funny. It's light. People love when I include my family because I don't do it often. So everybody when I see see them, they're like, "Oh my god." You know, people love when I do like fashion reviews when I'm trying something on cuz, you know, I'm just myself and I'm, you know, so I think things that make you feel that make that makes it feel easy for you to create so that there's no pressure behind it because there's no pressure and passion, baby. And if you do something with passion, they no pressure around it, you know. So, as long as you are showing up like that, that should come across to your audience, which makes it easier for you to know what your audience is going to eat up. You know, what is your audience enjoying? What is your audience looking forward to? Once you figure that out and you also in enjoyment, cuz it's not about your audience, it's about you. Once that comes together and you pitch yourself to the brand as such and reach out to brands that are in alignment with what you do. Don't be reaching out to a camera and you don't even use a camera. You know what I mean? Don't reach out for a cup and you never holding a cup anywhere. Like don't make it look foreign in your in your feed, you know? It has to look like it's just part of what you do. I mean, that's what I like to do because I feel like my community don't like ads and they don't like commercial. They don't like things that don't look real. And that I've learned that. And every time I do do a prompt up, you know, premeditated content, they could tell. And I get very low engagement. Mhm. That happens to a lot of creators, by the way. Well, what are your thoughts about cuz I feel like it's low engagement across the board now. Like it's like so hard. So, how are you able to like I feel like everything's at play cuz I could post a video at like 9:00 p.m. and it'll do great, right? But then tomorrow I post a video at 900 p.m. it doesn't do great. But it's the same exact. Look at the metrics on Instagram. It shows you what times your audiences are on, what days of the week. That's what I'm saying. If I posting at that time all the time, like same concept videos, they don't always pop and it's the same type of video. So that's why it's like weird to know like what is actually I feel like it's like a draw. It is. No, it is cuz I I my time was 9:00 in the morning cuz that's when people were getting up. That's when that's what every day that was 9:00. 9:00 I did that for almost like two years. 9:00 was my time. Morning time. And I create on the fly. So anything you see most of the time I create it that same day. Okay. I'm not a a video saver or only if it's like work or maybe like a modeling something behind the scenes like stuff like that. See and maybe oneoffs I have a real but most of the time I'm creating and posting. Why? Because it takes the it takes the pressure or the anxiety or the questioning you know should I know 9:00 was my time. That changed all of a sudden. How? I don't know. I'm lying. I do know how. I stopped posting. I got busy at 9:00, started posing at 9:30, 10, sometimes 11:30, my [ __ ] got out of whack. So, I think that maybe being consistent so people can expect I'm I'm going to be opening my phone at 9:00 because 9:00 I know Leslie's coming. So, I think find a good rhythm and just stick it out. Stick it out. But is that the only time you're ever posting? No, I post any time now. I mean, now there's I'm not I'm not doing that no more because I don't I don't have a time right now. Okay. Okay. I'm like literally like and before I was only posting one day, one time a day now, you know, and maybe 10,000 here, 5,000 here, 40,000 here, you know, at all different times, but I think it's just how the algorithm works and it's not even up to you. So, don't even get stressed about that because it ain't true. Yeah, it's not you. How you can help yourself, I would say minimize hashtags because hashtags that can be detrimental, too. And then I would say learn your peak time. Like really do research on your peak time because that that is metrics that that's not lying. What it can be is that the whatever you're posting is not reaching the your people which can happen too. Or ask your people to make you priority so anytime you post it comes up on theirs. Just ask your community. Hey, you know, put me as your favorites so I can always come up so you don't miss out. I think I am on some people because they comment on everything. I'm like I must be on their favorites. Yeah. Yeah. Yeah. Cuz like how you see how you see it so fast. Yes. I love I love you. Yeah. Yes. Yes. What are some things that you wish you knew when you first started that you know now? To stay authentic. Like not to find a niche. Not to find a niche. Ooh. No. But unless you have a niche. Unless you like makeup. Yeah. Makeup. Unless you like fashion. Fashion. Yeah. Unless you like music. Music. Yeah. Unless you like art. Yeah. Like if that's your your specialty and that's what youto but also include yourself because people like to know the people behind Yeah. the video, right? That that people want to know you. They want to feel connected, relatable, and you you say you don't feel pressure. So you don't feel pressure to like show up every day? No. Okay. Uhuh. People know I have a life, right? I'm very very loud and clear about that.
I've been traveling like a mother f this this year. So, when I'm not around, wish me the best. Hope that I'm doing good. I'll be back. You know, I'm back. You know what I mean? And I try to stay consistent on a day-to-day basis because that's just I like to do that. I like to create, but I don't put pressure on.
Do you feel that it consumes your life? Like, do you feel like because No, I don't let it consume my life. I know. Okay. I No. So, like when you're out and you're like, "Oh, this be good for social media. Let me do it." Nope. No. Nope. I don't do that. I don't do that enough, which is probably why I'm not even in bigger places. I don't because I like to enjoy myself and I like to be present. Like, that is important to me. I if I'm hired to do a job and I have to create around it,
you know, content related that I can create. That's not going to be my first point. I'm going to be my first person to interact with you, interact with guests, make connections around network, let people get to know me in real life, you know, versus
I
look always there's always love in my look. I always I always dress to impress myself. Yes, you be looking fly, girl. And by the way, Yes. How was it meeting the one and only Ashley Graham? Is that her name? Yeah, give me the idea. Yeah, I got to get her on the podcast. You know, people always say I look like her. I was just going to tell you. Always. You know what you should do? Always. What? Tell me. Give me the idea. Give me the idea. Tell me. Tell. Tell me. Okay. Go to J. C. Penney. Okay. Go to her. J. C. C. C. C. C. C. C. C. C. C. Penney is still around. She just had her collection dropped with J C Penney. Mommy. That's what I was doing there. Bad. But see how it's okay. No. Okay. Okay. Focus. Focus. Okay. Focus. J Bennett. J Penny. Go to a J C Penney. Her collection will look so bomb on you cuz she has good stuff. And if it's for our body type. Okay. Okay. Get the green dress cuz that's going to look bomb. It's tight. And get the two-piece navy blue side cuz you wear it to your podcast. So, go buy it in person, capture the thing, go home and do a little video and tag her. She's really responsive to everything. I've been looking at that. Very responsive to anyone who is supporting her collection. Okay. So, as soon as possible. Okay, cuz it's hype right now. But don't worry because she's not just dropped. She didn't just drop this. This is a longterm relationship with J. C. Penney. So, she's going to have an ongoing section in J. C. Penney for Ashley Graham's collection. So, she's going to be dropping summers, falls, winters, deto. Okay. So, be on the lookout for that. That's for us curvy girls. She did it big for us. Size 0X to 5X. Oh, wow. Okay. Nothing for no one else under that. She catered just to us. Oh, I love that. That's dope. So that's why I came and supported her. How was meeting her? Everything and then some. Exactly what you thought it would be and then better. How did you get there? She invited me. Oh, so she her team reached out to you and was like, I'm hosting this. Well, guess what? Before this u campaign that she did, I was on hold as a model to the last bit. She's follows me on Instagram. Actually follow So she knows me on Instagram. Okay. And she put me on hold without even without me submitting for it. Nothing. What does that mean? So when you are a model, the brands they put you on hold to see if they want to lock you in and confirm you. All brands uh ask you to submit how you submit a self tape pictures so they can take a look at you a portfolio. I didn't even have to do that cuz she knew me. She knew she wanted to work with me. Had me on hold. Okay. When I was on hold, I was on hold to the last little bit. It was a huge my biggest paying job. It would have been that would have been my biggest paying job. And I got let go.
Do they tell you? And I haven't gotten a job. Okay. I haven't gotten a modeling job like I mentioned the whole year and I was on hold for this big one. I was like no one that wasn't on hold because God said this one sis and I said all right so don't worry. I thought I had it in the bag again. I didn't even have to submit. I should know. And then I got to go yo you I'm I'm accustomed to the rejection as a model and creator. You you got to get you got to get used to it unfortunately. don't get comfortable, but get used to it enough that you don't sit in it and let it ruin your day or your time or your next move, you know, and so I didn't get the opportunity, but because I didn't get the opportunity, obviously I they told my my agency, we're going to we're going to, you know, for the next one. That be they always say that. Next thing you know, I got an email from a brand that they invited me to her thing. I live in Florida. Her thing was in New York. I told my husband, "Meet out.
Figure it out." No.
I said, "I need to meet them in person. You got to be smart." They wanted me as a model. They didn't hire me. I said, "Watch when they see me in person." I looked phenomenal. I dressed up that dress. That dress was hers. That was her brand. So, they sent me the dress so I could come in their clothes. They got there literally the same day I left earlier in the day. No, the night before I left in the night. I finagled that outfit together for four with things I had in my closet. I was the best dressed there. Words from Ashley Graham's mouth. She saw me and got so excited. I don't know if you saw the video. She got so excited to see me there. And that made me feel like, okay, you can't you it was right that you came. Everyone in the room greeted me like I was part like I was a celebrity myself. Like it was insane because you are. But I'm not. I'm not. But she they really made me feel like I was supposed to be there. Like I'm so glad that you came, Leslie. You you should have been here. And right before she left, she said I said, "Oh my god, thank you so much for, you know, considering me for your, you know, this campaign. It was even an honor to be considered." And she said, she looked at me in my face. She was like, "Oh no, don't worry, girl. You're going to be in the next one." Oh, I love that. You know what? See this so many parts of your story is about you a betting on yourself but b relationships like relationship management and like just being gung-ho about the brand and just going after something that you want and you don't even know the outcome of what it's going to be. Most of the time you don't and that's a scary part but there there's success on the other side of fear and if you really don't let fear get in then what else is left to be what else is left than to be successful right you know there is nothing left but to what's the worst that can happen that you do good or that you fail and try again and now know what to do or not to do like you are always learning and I think that the your optimism and your positivity really will take you further than anything else and I think that if you keep that mindset, you can't go wrong. But I think the fact that you they let you go and you still were like, I'mma show up to that event even if they let me go. A lot of people would have been like in their feelings like, [ __ ] that brand. They don't see me. I'm going to go where I'm appreciated, blah blah blah. And you was like, you know what? I'mma go in there and I'mma show up and show the [ __ ] out and all attention is going to be on me. Which I don't even think that wasn't your hell no. It never is. But you were like, I'm going to look good cuz when I look good, I feel good. Period. Right. And you were more than I My best friend was with me and she's never been to anything like that with me. And she was like, "Bitch, Pat, but a celebrity." And it was more like she was like s not surprised cuz obviously, you know, she sees me. She sees me. But more like like in awe, like, "Holy shit." Like like kind of like, you know, when you see like somebody like and you just see like an aura around them. She's like, "That's I saw you the whole night." And I feel like that's why everybody kept coming to you because you literally just like and I was just like, "Wow." Like, and I didn't do that intentionally. I just felt good with my best friend, you know, I've been best friends when I was 14, having a good ass time with champagne in a room full of celebrities like living our life. And we were literally just having fun and everything just gravitated and became effortless and easy and left left me with just that. And I even started crying a little bit when Ashley, right before she left, she hold my heart and she was like, "Don't worry, you're going to be in the next one." And guess who's on hold for it? Oh, I love that. So, you know, and now run the check, right? Run the check. It's not about that. No, [ __ ] that. Run the [ __ ] check. No, we're banking on something. Okay. Run the check. You know, happy to be included. You have put in so much work and you're [ __ ] good. Thank you. It's not like you ain't got the skill. Like you're [ __ ] good and [ __ ] need to pay you for that [ __ ] That part. Like for real. That part. I think I gotten better with that through this experience like managing myself. It's been a learning experience like negotiating. You would have never caught me doing that because I just I'm just happy to be here like very like humble in a in a way that was not healthy because just like you said, you put in work. you have a community like engagement like you I got I know I'm I'm good at what I do. Yes. Okay. In that part speaks for itself. So I am of higher value you know of higher pay you know there is room to negotiate. You are a premium talent muer. Thank you babe. Premium talent. Thank you. And that's how you need to make sure you walk into those conversations. And you got my number. So, if you ever need like, you know, help with negotiation or anything like that, like that's my jam. That's my jam. And it is God put me on this planet to help women get paid and have them literally walk in their purpose and like own their [ __ ] Like, literally, it's scary. Money money is scary. Negotiating is scary. It's not [ __ ] scary. Well, if this when you girl, you was in a tanga on the [ __ ] internet showing everything. Okay, that wasn't that scary. Everything. Yo. Okay, you know what's crazy? You could do that. You could tell these [ __ ] to pay you. You know what's the worst though about being in and and just a little bit about that right quick. Uh not the paid, but the tanga on the internet being scary. Posting it on my page is not as scary as someone taking my video and posting it on their own. Yeah, that right there that was like triggering and like you can't control what other people say or think about you. You got to be strong. If you put post putting yourself out there in that position, yes, then you got to be open to all that comes and that you got to build thick skin, you know, for that. And thank God that God gave me that because at the beginning I would have never made it. Shout out to New York. You know that part, you know. Well, you know what? No, not even New York, man. Shout out to God. Cuz New York made still had me weak. I was I'm still weak. I was a weak girl in New York. But God gave me the confidence to be sure of who I am and and the body I stand with. And it's just like I love this. And you don't love it, that's on you. And I mean that. like I'm saying that I go cry
like you know I hype myself up all the time and that's the love language you should have for yourself so with that comes knowing to show up and speak up and know your worth and your value so you better bank on you I know that you are someone that believes in manifestation affirmation so can I give you a homework assignment yeah Okay, for the next 15 days. Okay. All right. And this is for everybody who's listening, everybody who's tuning in. If there's like an area that like you're a little insecure about or something that you just want to improve upon for the next 15 days, in the morning when you wake up and you're looking at yourself in the mirror and at night, you know, when you do your your routine and you're looking at yourself in the mirror, when you wake up and before you go to bed, I want you to recite 15 affirmations that are associated with whatever you're trying to improve upon. So for you it would be I'm a negotiating badass. I'm going to make six figures with this next modeling deal that comes in. I'm deserving, right? I'm that [ __ ] Right? Like literally create what those 15 affirmations are and for 15 consecutive days back to back in the morning and in the night you're going to experience a shift in your mindset and in your behavior because now you've done spoken life into yourself and you're looking at yourself earlier you had said it's you against you right same thing here so you have to like look at yourself in the morning and the evening and I promise you you will start to experience something transformational. You'll shift your mindset around your money and you'll shift your mindset around how you walk into these rooms and when these people are approaching you because Leslie, you got it. Like, you got it. And the fact that you're Latina and like I told you, I already gave you the statistics. Like, own that [ __ ] Own that [ __ ] Because whenever you walk into those rooms and you discount yourself, they're going to look at other Latinas like that, too. M going to be like, "Oh, well, I got this one for this next one." You know what I'm saying? You know what I mean? Which is like, listen, I get it. I have a company, so everybody's trying to spend the least and get the most. I get it. But we cannot set that precedence, right? That Latinas in this industry, this is like what they're going for. No, [ __ ] Latinas in this industry, this is what we going for because we are the number one consumer, right? That part. That part. I'm going to definitely do that. I'm going to add that to my pitch. I mean, that's I don't use my Latinad uh as a pitching point. I think that because I consider myself more than my race, right? I'm I'm a proud Latina. I don't keep away from that. I don't I don't consider myself American. I didn't even say that, you know, but I do want to start doing so because that is what does set me aside from the rest. Yeah. Right. Now, not now that I don't ver voice it, but I need to But your community also your community is made up of Latino. Yes. But you know what? Mostly are actually of the African-American community. I love that. Yes. I love that, too. But there's data for them as well. Yes, of course. Yes. And you know what's crazy that I don't have as much Latinas in my community as I hope I would. And that is so interesting. Yes. Cuz I don't I guess I don't appeal to the Latin community as much. Maybe because I don't speak Spanish in most of all my videos. Girl, what? I'm a Spanish mommy. You know, I spoke to another Latina creator recently and she said the same thing. Like she has mostly white women that are following her and she's talking Spanish. She's talking, you know, Spanglish and she looks Latina and everything. And I just found that so interesting. Yes, I know. I know. So even when I do content, I have to keep that in mind, right? I can I can go full Spanish. I know full I know Spanish. how to write it, read it, you know, speak it obviously, but my community is not mostly Latinos. So I they what I don't know what you said, but I loved it is what I get to my comments and I love that too cuz they down for anything that has to do with Leslie, but also it kind of like you got to feed your audience. I want to build a bigger audience, right? Hence, I want to build a big my community. I've been on like Telmundo, Livion, like that's a very important place to start, right? But I have I don't haven't seen myself grow within that community because I don't feel like I'm Latina enough for them. Okay, that's a whole another episode.
That is a whole another episode. But Miha, where can the people find you? Well, you can find me on Instagram, Lee Zle09. And you can find me on Durst Thrive LLC, which is my confidence building workshop, which I service as a one-on-one six week program with meeting up one day a week. Then I have the six week program we can bring to your schools, or we can have a two-hour workshop activation at your brand, store, or location. Okay. All right. I like that. Okay, Bueno, thank you so much. Thank you. Thank you so much for sharing um for being honest, for walking us through, you know, your brand deals and giving us the behind the scenes. Like this is the stuff we need to hear more of, right? Because we need to understand like what's the what's the backstory of it? It doesn't happen overnight. When you start becoming a creator, you think that it does because it looks like that to other people, but you know how long those people been doing it too to get what they are? Some people 10 years. And when you start seeing them is when they're blowing up. So it looks like they they they just started. Look at them. They have a long time doing it. You have to commit yourself. You have to be consistent and you got to be passionate so that you continue to do it with ease. Yeah. Well, thank you so much again and it was a pleasure. Cheers to us. Yes. Cheers to us. Banking on us. Banking on us. Um and cheers to you all. Uh thank you so much for tuning in. There were so many takeaways from today's episode and of course we always want to hear your feedback. So definitely make sure to a connect with Leslie. She's the bomb.com. I love the content she creates. Make sure to support her, but also give us some feedback on what you thought about today's episode. Should we bring on more content creators or what was your big takeaway from today's conversation? Because whether you're a content creator or not, there were tons of like gems that you can pull from this episode today that you can apply to literally whether you still in corporate, whether you in the 9 to5 grind, whether you starting your business, like literally there's so many different little nuggets that you can apply. So take what resonates with you and execute it, all right? ASAP because we can't just be consuming information and not executing on what we are learning. Okay? So gracias mi. I'll see you in the next episode. Ciao. Hey guys, if you enjoyed this video, I'm pretty sure you're going to love the next one. So, make sure to click right here and tap in to the next episode.
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